Adam is the founder and director of BrandTheory. Adam splits his time between Brighton and Hong Kong, where he directs BrandTheory's sister studio, BrandCraft.
Adam has worked with clients including JP Morgan, Swire Properties, Fair Trade, Four Seasons, Moët & Chandon and Fancl Cosmetics among many others.
His projects have been featured both in print and leading online branding blogs such as BrandNew, Branding Identity Design, Branding Served, Creative Talk Asia and Under Consideration. He has also exhibited projects in galleries and museums including the Victoria & Albert Museum of Art and Design. Adam is a member of the New York Art Directors Club and D&AD and holds a Master’s Degree in Design and Critical Practice from Goldsmiths University of London.